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Private label rights are a hotter asset now than ever before. Within the ever changing Internet society, Private Label Rights have given Internet Marketers, the research advantage that allows them to move their goals in record time.
Private Label Rights or PLR products, enable you to spend your valuable time on creating new campaign after new campaign and NOT on slow and tedious research. While one Internet Marketer is spending hours researching a niche, another, using PLR products, has already implemented several campaign in the same amount of time.
Researching a niche is a little bit like writing a newspaper article. You have to answer the "six questions". Who, What, When, Where, Why and How. This research takes quite a bit of time. You need to read articles and biographies. You need to know all about the product you're promoting and unless you buy the product (which is, many times, cost prohibitive for many Internet Marketers) and research exactly what it can and can not do.
It takes hours to properly research a new niche-- especially if it's one that you know very little about. With PLR products, however, you're research time can be halved-- or more!
A PLR ebook on the same subject as the product you're promoting, can give you the details you need to understand the niche in 30-60 minutes. As an added bonus, you can often take that same PLR ebook and create content for your landing page or create a swarm of highly specialized articles for your campaign.
A word of caution-- DO NOT take this PLR content and 'copy and paste'. This is really not what PLR is intended to be. Unless you decide to resell the PLR ebook as is-- then you need to take the time to rewrite the content before posting it on your site or creating articles. Still, this technique takes very little time.
Essentially, you're goal is to put in your personality and your view of the niche subject into the content-- a relatively easy process. Arrange the processes into something that makes the most sense to YOU. Write for your own knowledge and I think you'll be amazed at what you come up with.
Your end goal is to offer value to your readers. We all learn on different levels. What makes sense to one person may not make sense to another. It's quite possible that your take on the subject-- the way that YOU present itArticle Submission, may be the breakthrough for your readers. You have provided value to them by being the one that presented the material in a way that allowed them to finally understand something they have been trying to grasp. How amazing is?
Source: ArticlesFactory.com
More than 20,000 authors are to obtain a share of the ₤ 264,000 payout from libraries body Public Lending Right (PLR) using an error in the calculation of PLR yearly figures.
The public lending right, or PLR, is the money paid to authors when their books are borrowed from public libraries. The error saw the overall loans figure for the London region underrepresented when calculating the overall sample.
Altogether, 22,347 authors were affected by the "manual input error" found by the National Audit Office during its routine annual audit.
The PLR is funded by the Department for Culture, Media and Sport (DCMS) through the British Library.
A spokesperson for PLR said: "Following consultation with the Department for Culture Media and Sport and with its approval, authors whose payments are affected will receive an extra payment. Additional loans using the recalculated figures will be paid at 7.67 p, the agreed rate per loan for 2014-15.".
The extra ₤ 264,000 payout will be funded from PLR's contingency administration budget (₤ 150,000) and British Library reserves (₤ 114,000). The PLR said that this money will not be taken from the 2015-16 UK PLR author fund and will not affect the funding for future years.
The revised charges will be made between 23rd and 30th March 2016.
PLR has apologised for the error, saying: "We are putting measures in place including additional audit checks and system enhancements to ensure that this error will not happen again.".
Nicola Solomon, chief executive of the Society of Authors, told The Guardian: "We are sorry to hear of this error but congratulate the PLR office on its swift and effective action in putting it right.".
She said that the PLR "provides a significant and much-valued part of many authors' incomes" and is "particularly important to authors whose books are sold mainly to libraries and to those whose books are no longer in print but are still being read.".
She added: "The 2016 rate per loan calculation was 7.67 pence per loan, a significant rise from the 6.66 pence paid in 2015. It now seems that figure may have been wrongly calculated, meaning that effectively, all authors will receive a modest overpayment. We are grateful for the acknowledgment that there will be no attempt to recoup that money from authors. We know that this was a manual error-- and that errors can happen. We do urge the government to ensure that PLR remains properly funded in relation to both administration and payment.".
At present the PLR only covers printed books, but the Society of Authors is calling for it to be extended to e-books.
Source: TheBookSeller.com
